In a world that's constantly changing, to thrive as a business, you must look forward, understand the trends and forces that will shape or influence you in the future and ensure you're ready for tomorrow today.
That's where Origination can help.
As a fully integrated marketing and brand communications agency, we specialise in the planning, creating, measuring and analysing of marketing projects and campaigns on behalf of our clients.
We create ideas that your 'customers' will want to spend time with. The more they do this the more your target audience will engage with your business.
Our aim is to build lasting relationships with these customers both offline and online. We do this in a way that creates a reaction; then hopefully another and finally inspires customers to spread the word about their experience.
We don't just manage projects either, we're in the business of creating behaviour change. Which basically means we get people to 'feel' or 'think' differently about a brand, product or service and is a pre-requisite for all communication material we create.
Initially, we do this by literally empowering our talented team with all the information they need to work on a project. Then we add the real value of our knowledge about how to simplify business problems and create solutions that produce powerful and measurable customer action utilising everything from direct mail and email to social networking and pay per click advertising.
Most importantly they know our customers as
well as we do
Tom Glick, CEO and President, Derby County Football Club
We really don't think we could have got a better job from anyone else
Dr Christopher Charlton, Derwent Valley Mills World Heritage Site
Origination came up with the most innovative and forward-thinking accreditation in football, we were seen as adding to The FA's brand in its projection and its protection of being the governing body of football.
Corporate Manager, FA Hospitality
We are great believers in supporting the community within which we live and work. For many years we have assisted projects which involve future generations, the children of these communities, across a range of projects from schools and education to fighting child sexploitation and abuse.
As a producer of marketing collateral, at Origination we have a responsibility for the environment we all share. Origination takes this responsibility seriously and therefore works with our clients to find ways of reducing the carbon footprint at every touchpoint.
Best field marketing campaign 2010
We've been working with the travel trade for over a decade, so when the 'Airport Angels' theme we created for Manchester Airports Group was given the title of Best Field Marketing campaign at the 2010 CIMTIG Awards we really started to flap our wings.
Best digital media content
We work with broadcast quality content all the time, so when Derby County TV received recognition at the 2010 Football League Awards with the title of 'Best Digital Content' we knew that the engaging video clips, great features and innovative graphic effects we produced had struck gold.
Origination
The Arc
6 Mallard Way, Pride Park, Derby
Derbyshire, DE24 8GX, United Kingdom
Tel: +44 01332 242042
letstalk@origination.net
Company Reg No 2928875. Vat No. 648 2819 07
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These are inherent in our daily behaviour, and can be covered by three main points:
We focus on delivery, results and accountability
We are customer-facing helping our clients solve problems
We have a culture of teamwork and fun
We are focused on satisfying the needs of our clients and honouring commitments that we have made, by delivering the highest quality work and, at the same time, showing a pride in the results we achieve. Our promise is our most vital product, our word is our bond; we act with honesty and integrity by being accountable for our actions. We are one company, using teamwork to support each other's efforts. We are creative and innovative in unlocking answers that make a fundamental difference to our clients' business; utilising both technology and insight as a way of working as well as the science of the heart and mind. We also have a responsibility to shape a better future by striving to help and improve the communities where we work and live.
